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Friday, April 04, 2003

DRM milestone: Macrovision has released 100 million burn-protected CDs
Marcovision announced a milestone in digital rights management (DRM): passing the 100 million number of CDs released with their anti-copying technology, CDS.

These disks haven't been sold formally in the US so far, being unleashed in Europe, Asia, Latin America, and Australia.

The US has not yet been targeted, because reports indicate that American consumers are far less tolerant of the system.

The record companies, on the other hand, love the idea and most major labels are using the technology.

The announcement looks timed to respond to a major stock assessor's critique. JP Morgan stated that SunComm's watermark-like DRM looks more likely to be widely adopted, and accordingly devalued Marcovision's stock.

(via DRM Watch)
:: posted by Bryan, 10:54 AM |

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